I know it can be difficult to drag a man into the lingerie section altogether, let alone to make him give his opinion on something. But if a woman cannot do that, how will another man cope?
Better still, it seems like the problem is not just about the choice of a style or fabric. The matter is even more delicate. The article mentions that M&S get ‘the highest volume of returned lingerie items after Christmas, often because they are the wrong size’.
This is a phrase from M&S spokesperson:
“If anyone is embarrassed about talking to women then these guys are on hand to help customers”.
What puzzles me, is how can a man help another man figure out what bra size the latter’s female partner is wearing, if ‘another man’ doesn’t know it himself?
Update. Richard’s comment reminded me of a totally surreal experience of buying slippers at M&S. My shoe size is 36-37 European (depending on a manufacturer’s country), which in England falls between sizes 3 and 4. With this in mind, I tried size 3 slippers, which turned out to be very small. Tried size 4 of the same model, that was OK. Being a woman, I thought I’d try another model. With previous experience in mind, I went for size 4. It was very small. Almost speechless, tried size 5 of the same, and that fitted perfectly. Out of interest, decided to try a pair of black faux leather pumps, size 3. Fitted perfectly.
Morale: either M&S are having trouble making their slippers, or I’ve got a floating shoe size. The latter is impossible, as all my shoes are in the mentioned 36-37 Eur. Sigh.
I have trouble buying my own socks. The last time I got some they were totally the wrong size. So no hope for me when it comes to buying lingerie.
No wonder M&S profits are up and down all the time.
Mancubist has moved, by the way:
http://www.mancubist.co.uk/
Please adjust bookmarks accordingly.
Mancubist, thanks for the notice. All best at your new abode. 🙂
A floating shoe size. I think you may have something there.
I always find that slippers are too big for me, I need a size smaller than if I was buying shoes.
Trainers tend to be slightly smaller and require a size bigger than a shoe.
And while I’m on, why do people who wear size 4 have to pay the same for their shoes as those that buy a size 12?
Why on earth am I writing about shoe sizes? Hello?
You’re right, Richard, shoes are very important. Size 4 must be cheaper than size 12. And also, callers from Devonshire or Yorkshire who ring our station and ask to send various booklets, must be accounted as two or three local callers.
Why in response to your comment on shoes I decided to mention callers? It must be Christmas time…